Chillout Advertisment
Chill Out SnoCones
DATES:
LOGO: May 1, 2017
CHILL OUT BRAND GUIDE LINE: May 1,2017
PACKAGING: May 1,2017
CHILL OUT BUSINESS CARD: May 9,2017
TANGIBLE PRODUCTS CHILL OUT/PATTERN: May 9,2017
Business Card Layout and Letterhead
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While Making my letterhead I choose to make it more simplistic because I wanted it to have a lot of space to write also by adding the black line at the bottom I can change the color to fit the holiday or any new changes the business might go through.
When making my business card I wanted to do something different by doing that I added a Barcode at the top which links the business and all of its information also the colors are interchangeable when ever.
Letterhead
Layout and Thumbnails
Studio Logos
The reason why I choose to do the logo I did is because of its versatility. I can put this on any t-shirt color also the simplicity is great for the company.
Advertisement Poster
The advertisement that I have created is an advertisement for Nikon. Nikon is a camera company. I decided to use my own picture in this assignment and you they’re I AM campaign to show the different features of their cameras. I created the I AM logo in photoshop. In order to do so, I created a long rectangular text box and used the fill tool and filled it with yellow. Then I proceeded to draw in another smaller rectangle making sure to leave a small portion of yellow, to delete the yellow within the smaller rectangle look at the top of the menu and look for EDIT and under is an option to clear in which I clicked to delete the yellow. A very important key for this is making sure to leave a little yellow when adding the inner rectangle so that there is not cut off from the front to the back of the whole shape. I Used Arial Bold for the I AM and just regular Arial for the rest of the phrase. I googled the Nikon logo and their slogan. To remake the slogan I used Arial italics. Also and important detail is that Nikon has an accent mark above their “i” so I googled a Spanish “i” making sure that it followed the stroke of the original and just pasted it in the text box. Overall this assignment was pretty enjoyable and I didn’t struggle on many things other than finding out how to make the I AM campaign logo.
Vacation poster
Marketing in today’s society
Marketing is the action or business of promoting and selling products or services, including market research and advertising. Marketing needs to be trendy, persuasive and eye catching. The first thing to having a good marketing process is research, reference, and renditions. Secondly you need to be persuasive, you need to be able to connect with the audience, be authentic, appealing and affable . Some key things to focus on are color, font choice and a the message of your advertisement
Advertisement/Movie poster
ABSENT!! NOT LATE
The poster that I did was the radio advertisement poster. Some tools that I used was the adobe illustrator software, some vectors, changing of the blend modes and some glows. the thing that I found most difficult about this project was getting the speakers to go correctly without them blending into each other. overall this project was fun and easy and it came out great in my opinion.
#earthybrowngirl 